The Profile Experience Marketing Workshop in Detroit
Sep 16, 10pm - Sep 17, 1am
UTC (GMT +0)
About this event
Must be a member of The Profile Experience to register.
For our September workshop, we're going Back to School.
Wear your school colors, grab a seat at a curated table, and join us for an evening focused on Marketing.
Everyone is trying to get attention. Build trust. Generate opportunities. But the way organizations market themselves continues to evolve.
New channels emerge. AI is changing the game. And what works for one company may not work for another.
So we're bringing together leaders with different perspectives to explore what is actually working today.
Like all The Profile Experience workshops, the focus will be practical application. Real examples. Real lessons. Real conversations.
What to expect
• A Back to School themed workshop experience
• A curated table experience designed to connect you with members from across Michigan's innovation ecosystem
• An interactive workshop focused on practical marketing ideas and real-world examples
• A panel discussion featuring leaders with different approaches to marketing and growth
• Actionable insights you can apply in your own business or career
• Time to connect before, during, and after the program
Meet the Marketing Panel
Our Back to School workshop will feature four marketing leaders who bring different perspectives on how smaller and early-stage companies can build their brands, reach the right audiences, and grow.
Nicole Mancino | CMO, LuxWall
Nicole brings the perspective of building and leading the marketing function from inside a growing company, connecting marketing strategy to the larger goals of the business.
Hien Lam | Founder, Huck Finch Studio
Hien brings the brand and creative perspective, helping companies figure out how they want to show up, tell their story, and build a brand that connects with the people they want to reach.
Desiree Martinez | Founder, The Kast Agency
Desiree works with growing companies to bring the different pieces of marketing together. She brings a strategic and execution-focused perspective on helping companies prioritize their marketing efforts and make the most of limited time and resources.
John Hogan | Chief Growth Officer, HMB Group
John brings decades of experience across internet marketing, e-commerce, measurement, and business strategy, along with a constant curiosity for the new tools and technologies changing how companies market themselves.
Together, they’ll help us explore what marketing actually looks like when you don’t have a huge team or an endless budget, and how growing companies can decide where to focus their attention.
Who it is for
Anyone looking to better understand how organizations are building awareness, generating opportunities, and growing in today's environment.
More details on speakers, timing, and workshop content will be shared soon.
